Nutrition Shopping on Sincerely Health is Albertsons Companies new online grocery shopping experience with a special focus on a customer’s unique nutritional goals. This experience can be accessed from the Nutrition page on Sincerely Health and enables customers to shop for products and recipes based on their selected nutritional goals, dietary preferences, and dietary restrictions. Customers also earn Healthy Points for items purchased through Sincerely Health.
Customers can shop for products and recipes based on goals they select, including “eat more protein,” “eat less sugar,” “lower my carbs,” “eat more fiber,” “eat more whole grain,” and “eat less sodium.”
Ordering items from Nutrition Shopping can be part of your regular online grocery order. Items added from Sincerely Health are added to the same grocery cart and follow the same checkout process for payment. Multiple members of the household can add items from their Sincerely Health account and use the same checkout process.
Yes, all eligible offers for a product will be available to clip in Nutrition Shopping and any clipped offer for a product will be applied as part of the checkout. Additionally, any customers purchasing items from Nutrition Shopping will get Healthy Points on each item purchased.
A customer can earn a maximum of 100 Healthy Points per order and an annual maximum of 10,000 Healthy Points.
Note- Points are awarded per item purchased and not based on the quantity of items purchased. For example, a customer that buys 5 apples and a customer that buys 1 apple will both earn 10 Healthy Points.
Products in Nutrition Shopping are grouped based on five core food groups as defined by USDA’s MyPlate (MyPlate | U.S. Department of Agriculture): Proteins, Grains, Fruits, Vegetables, and Dairy.
Healthy Points earned in Nutrition Shopping are available in a customer’s account 24-48 hours after an order is fulfilled. This is to account for any out of stock or substitutions that may have happened during fulfillment.
No. Products and recipes showing in Nutrition Shopping are provided solely for convenience and not intended as medical or healthcare information or advice. Please consult with your healthcare provider regarding your diet and healthcare needs.
Nutrition Insights FAQs
Nutrition Insights provides a view of all customer purchases at Albertsons Inc. broken down into the five core USDA MyPlate food groups: Proteins, Fruits, Vegetables, Dairy, and Grains (MyPlate | U.S. Department of Agriculture). This enables customers to compare their grocery purchases with MyPlate.gov recommended servings per food group based on household size.
MyPlate is a nutrition guide established by USDA (MyPlate | U.S. Department of Agriculture) that is designed to help people visualize how much of their plate should be taken up by a particular food group. MyPlate classifies food into 5 basic food groups: Proteins, Grains, Dairy, Fruits, and Vegetables.
Nutrition Insights classifies your purchases into the five core food groups and shows your purchase percentage per food group compared to MyPlate.gov guidelines based on your household recommended servings.
Essential items could be classified into any one of the core food groups (Proteins, Fruits, Vegetables, Dairy, Grains) and Occasional items are non-core foods or beverages to be enjoyed in moderation.
Household information is used to estimate the recommended servings for each food group in a given period (Last 30 days, Last 7 days). The recommended servings on Nutrition Insights are based on household size and shopping preferences. For example, if a customer sets their protein shopping preferences as ‘Rarely,’ then the recommended servings on Nutrition Insights assumes that 25% of recommended servings in a given period are met based on purchases at Albertsons and assumes the remaining 75% of recommended servings are being met elsewhere.
A customer can earn Healthy Points with Nutrition Insights by setting household information and meeting MyPlate recommended servings for each food group in a month or a week.
Currently, we do not provide recommended servings for children who are under age 14. Nutrition Insights are personalized to the household members age 14 and above.
No. Your Nutrition Insights are based on your purchase percentage per food group compared to USDA’s MyPlate.gov guidelines based on your household recommended servings. Nutrition Insights are not intended as medical or healthcare inforamtion or advice and are only for informational purposes to help as a starting point for your health journey.
